Exclusive interview with LTX

Kim Isenberg talks with Zeev Farbman, co-founder and CEO of LTX and the creative AI company Lightricks, about the story behind one of the most influential startups in generative media — from a small group of researchers at the Hebrew University of Jerusalem in 2013 to the company behind apps like Facetune, Videoleap and Photoleap.

They also dive into LTX’s push into AI-powered filmmaking: LTX Studio, which turns text prompts into storyboards, scenes and videos, and the open-source LTX-2 video model with synchronized audio and 4K video.